Marketing Focus – 1. CHANGE 2. MARKETPLACE FORESIGHTS, INSIGHTS AND REFLECTIONS 3. CONFUSION – THE MARKET LEADER WINS – EVERY TIME 4. SOCIAL MEDIA IS ANTI-SOCIAL 5. BIG DATA – LITTLE RETURNS 6. A SERVICE TO CLIENTS – BETTER PROSPECTS 7. FIRED WITH ENTHUSIASM OR, BE FIRED, WITH ENTHUSIASM
1. CHANGE It’s a challenge just to contemplate it, let alone address it. Which is more challenging? The magnitude of change, or the rapidity of […]