Barry Urquhart
Barry Urquhart, Managing Director of Marketing Focus, Perth. Barry is an internationally recognised conference keynote speaker, facilitator of strategic planning workshops and marketing business coach.
Contact Barry: TEL:61 8 9257 1777 – EMAIL: urquhart@marketingfocus.net.au –
WEB: www.marketingfocus.net.au
1. “GO JUMP” A common implicit and explicit response to the challenge extended to conference delegates and
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1. CORRECTION. It is a defining term. The two major corrections in share markets around the world in the first 9 days of
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1. 2017 HAS BEEN A CHALLENGING TIME Another year is about to conclude. It has been a challenging time. 2017 has seen
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1. COMMUNICATE, TELL STORIES, BUILD TEAMS There exists among many in business at present a focus, if not a fixation, on
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1. LOVE YOUR CUSTOMER – MORE THAN YOUR PRODUCTS You’ll have to lift your game (… and lower your prices, too).
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READING THE CUES Seeking out, analysing and reacting to the multitude of cues that abound in the economy, marketplace and
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1. Cuts in Expenditure and Resources Cuts in expenditure and resources, to address economic downturns, waste and to achieve
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1. Mixed messages. That is the essential characteristic of the current marketplace. Depending on the information source,
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THE BRIDGE FROM DISENCHANTED TO ENGAGED Disenfranchised. A key and fundamental issue in commerce, politics, religion and
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Momentum. That will be, and should be, the mantra for commerce during 2017. Momentum will precede profits, sustainable
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