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Your Future Pharmacy – there are choices
Pharmacies have always existed in different formats to give customer or patient choices. Physical size has been one of these determinants, but does size really matter? Pharmacy, as an industry has relied on the PBS as being the centre of its universe. In so doing, pharmacists have skewed pharmacy practice to becoming overwhelmingly geared towards…
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Competitive Advantage Points Back to the Future
Having owned two large pharmacies in the past, after 7 years implementing other property businesses in the healthcare space, circumstance provided me with the opportunity to commercialise a new pharmacy in a green-fields site in eastern Melbourne. Much continues to be written about the future for Pharmacy. What is our future role? How do we…
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Basic Patient Engagement
The term “Patient Engagement” is appearing in pharmacy media at an increasing rate. But what is meant by this term and is there more than one form of patient engagement? The quick answer is that the term is not new, but has been expanded to include patient sharing between various health professions. Patient engagement has…
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Marketing Focus- What Industry are you in?
How strikingly honest! The recent statement by the newly appointed Managing Director of the Myer department store network was refreshingly candid and open.He declared that in recent years Myer had lost its relevance to many consumers and that it would take at least 3 years to redress.The figures and history support and endorse those sentiments.Since…
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Pharmacy Inertia is Crippling Development – Build Clinical Spaces and Move into your Local Area Market Plan
I was standing at the reception counter at my local GP waiting to make an appointment for my next visit. It was a hive of activity with conversations animatedly occurring all around me. It was obviously going to be a bit of a wait before I got my turn and I started to observe more…
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Apple’s Genius Bar – an Opportunity for Pharmacy
We have written about the Apple Genius Bar before, and its transformation into a “health bar” in the UK-based Lloydspharmacy. We have also previously commented on how similar it was to the pre-1960’s pharmacy counter and how it was private enough then for pharmacy patients. For Apple, the Genius Bar has been a great success story…
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Taking Pressure Away from the ED Lloydspharmacy Model
The Pennine Acute Hospitals NHS Trust in Greater Manchester has partnered with LloydsPharmacy to trial an innovative new pharmacy-led clinic at its busy North Manchester General accident and emergency department. As A&E departments across the country face unprecedented demand and continuing pressures, with mounting patient numbers attending for all sorts of conditions and complaints, the…
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Electronic Shelf Labelling – a Nucleus for your own Local Area Marketing System
Developing technology for retail shelf pricing is being presented in an e-paper format. Originally, this type of labelling was invented using LCD displays, but it was fuzzy and indistinct, with an inability to handle graphics, logos etc.A new version known as ESL (electronic shelf label) uses a combination of e-paper and e-ink. This new system…
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So you want to be an entrepreneur
Some things in life are black and white. Antarctica is one of them. There is no large flora. No colours of red, blue, yellow or ochre. The active volcano at Deception Bay is strikingly magnificent. White sheets of ice are contrasted with the brilliance of the cold, black, molten rock. It is only when one…
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Listen up if you want to be successful
Two friends were walking down a busy street one evening when one paused and said, “Listen to those crickets chirping.” “What crickets?” said the other man. “I don’t hear any crickets. Hey, you!” He waved down a woman passing by. “Do you hear crickets around here?” “No,” the woman said, and went on her way.…