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Leadership – How it Fails
In the past, Australian Pharmacy leadership has been characterised by a single word – “reprisal”. This is what you learned to expect if you dared to openly challenge a pharmacy leader. As you might imagine, i2P has survived a number of “reprisal” attacks that eventuated simply because i2P said what it genuinely thought. We have survived…
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Signs Future Clinical Trial Data Will be Transparent
In December of 2012, the BMJ announced a new policy regarding the sharing of data from clinical trials that included that BMJ would not publish material for trials on drugs and medical devices unless the authors committed to making the relevant anonymised patient level data available on reasonable request. This was to apply to any…
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Pop-Up Stores might Provide Pharmacy Marketing Opportunity
With a range of retail store becoming vacant because of economic distress, new opportunities present by being able to rent the front windows of these stores at low rentals. The idea is not new and real estate agents and investors have started looking for alternatives to hiring property management company for their vacant space to…
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New Bachelor Degree Physician Assistants
Four new Physician Assistants (PA’s) graduated recently from James Cook University in Queensland. While there has been a small cadre of PA’s building up over the years (50 in total), there has been no significant volume of them stepping in to fill gaps. PA’s have been touted as the answer to doctor shortages in rural…
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Pharmacists Have the Best Job in the World
The claim that is made by the title of this article refers to a study by a company called “CareerCast” who are a specialist employment agency in the US medical field. For the first time that I can remember they are featuring pharmacists as being in the “must have” job. But they lost my vote…
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Organisational Styles of Management – Some Charting Views
One of the criticisms that i2P has leveled at pharmacy proprietors/managers and their leadership body, the Pharmacy Guild of Australia is their style of management. It has always been a top down hierarchical style that is slow-moving and now out of date. It concentrates excessive power at the executive end of the organisation, with members…
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Medicines That Matter – Drug Schedules Administered by Pharmacists
It’s taken a long time for pharmacy proprietors and their leadership body to take a good look and this sector of medicines and actually do something with it. But at least it is being reviewed and that has to be a plus. Another sector, with only a handful of scheduled items within it is the…
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Pharmacists may be intellectually bankrupt today – financially bankrupt tomorrow
Pharmacists collectively deserve the derogatory comments proffered regularly by the AMA about providing professional services between the “toilet paper and the toothpaste”. Not enough has been done by pharmacy leadership organisations or individual pharmacy proprietors in terms of investment in appropriate clinical spaces. Nothing in terms of spatial identity and patient comfort has evolved anywhere…
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The Humble Shop Window Display – Maybe a Much Needed Ingredient?
The current physical presentation for a pharmacy does not generally include a specific area that was a future of the recent past, namely a shop window. Giving ground to the view that retail space is costly and every square metre needs to be allocated to consumer accessible displays, we have seen shop windows disappear and…
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Brand Simplicity – Aldi Tops Globally – Brand Pharmacy Next?
It would seem that kudos accrues with brand simplicity. This means that with simplicity, consumer understanding of the brand increases as does trust. This particular marketing metric may be worth following through given the recent launch of a PGA marketing campaign around the theme of “Ask your pharmacist” which, given the money invested, is an…