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Make The Call To Improve Phone Skills
The world is getting smaller every day. Thanks to advances in technology, we can be connected to points around the globe in seconds through our computer or telephone. We can even be on the other side of the world almost in person in a matter of seconds. Businesses can easily reach people and places that […]
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We are Judged Within Seven Seconds of Meeting Somebody
We are head down, tail up, working our way through a pile of prescriptions across the day, striving to use the skills that we are famous and respected for. Some of the people waiting for scripts will be people we already know. Others will be brand new patients, who we are engaging with for the […]
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Perseverance pays off
The popular Academy Award nominated movie “Darkest Hour” has brought a lot of attention to former British Prime Minister Winston Churchill recently. It’s also brought a lot of attention to Gary Oldman, who won the Best Actor Oscar for his portrayal of Churchill. According to biographers, Churchill did not have the happiest of childhoods. Neglected […]
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Your business depends on your personal touch
Mamie Adams always enjoyed going to a branch post office in her town because the postal employees there were friendly. She went there to buy stamps just before the holidays one year and the lines were particularly long. Someone pointed out that there was no need to wait in line because there was a stamp machine in […]
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Sales techniques that work as hard as you do
Whether you run your own business or work for a company in a sales-related role, you’re always looking for sales techniques that work. I’ve developed and learned many over the years from readers providing great advice. One person advised me to ask yes and yes questions. He worked for Hyatt and asked himself, “What else […]
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Patient impressions
Do we really understand how your patients perceive us? Experts agree that our patients form an opinion of our practice in a matter of seconds. And some of the latest research on first impressions suggest that it might be within the blink of an eye. I’m not referring to the pharmacy building here….I’m referring to […]
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I’ll never forget what’s-his-name
A man had gone to a circus as a small boy and decided to return years later. He was sitting in a cheap seat when an elephant came along, reached up into the stands, wrapped his trunk gently about the man and carried him over to the best seat. The man turned to his […]
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Selling is not all about the product
Over my decades in business, I’ve noticed a baffling trend: “sales” has become a dirty word. I’m on a life-long campaign to change that. In fact, many companies no longer call sales people sales people. They have account executives or account specialists, business developers, client advisers, relationship consultants, territory managers and numerous other monikers. I […]