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Pharmacy in the Home (PIH) – Designing Your Future Direction
This is a project that has finally gained traction with community pharmacy leadership. As a reference exercise, i2P plans to condense its knowledge of PIH projects and deliver this content to readers, spread over a number of articles. The necessity of the project is self evident when you consider age demographics of the Australian population.…
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The Medical Profession Leadership – Is Their Pharmacy Rant a cry for a Direction?
The medical profession has always promoted itself as being the leading health modality with all other health formats and modalities being inferior. It has reinforced that vision through the lens of adopting power politics as its primary marketing strategy. This meant that instead of being respectful and gaining the collaborative support of all other health…
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Marketing Professional Services – Tactics & Strategies
Pharmacists are slowly coming to grips with the provision of professional services and are fleshing out suitable business models very cautiously. In part, this caution arises out of a sense of uncertainty because of the culture change that has to be embraced in converting what was previously an unstructured service (provided free of charge) to…
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The Fear of Success
This is an idea that gained traction in the so-called New Age movement: people weren’t succeeding in life because, secretly, they were afraid of succeeding. The idea was hailed as a major breakthrough in understanding human psychology. Pundits presented the insight with a aura of smarmy, smug, self-satisfaction: “Of course, I’m beyond the fear, but…
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A New Year Brings Change
A new year often brings new beginnings. I was intrigued to discover how one company used a novel way to motivate employees to think about new ways of doing things. Here is the approach practiced by Chiyoji Misawa, who founded the largest home builder in Japan, Misawa Homes, more than 50 years ago. He “died”…
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Scotland’s Pharmacist Practitioner Champions
Perhaps it is because of my Scottish heritage, but I am continually dawn to the Scottish business model for community pharmacy, funded and developed in a genuine partnership between community pharmacists and government. One of its lesser publicised components is the funding of “Practitioner Champions”. It’s not a lot of money (£300,000 funding for this year),…
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Health Literacy – A Concept for a Valid Direction for Community Pharmacy
Recently, I had a conversation with a health professional involved in the public health system. Research had emerged that large pockets of populations were experiencing epidemic levels of chronic illness such as obesity, diabetes, asthma, and heart disease. These population pockets correlated with areas of low socio-economic households where people had generally poor diets and…
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Soil Health Impacts Human Health – A New Perspective to Consider
Are pharmacists fully engaged with the full spectrum of health and an understanding of their patient’s lifestyle? Some information currently appearing in this edition of i2P suggests that Health Literacy ought to be a prime focus for pharmacists to assist their patients in understanding what impacts exist that are involved in health changes that can…
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Guardrails – Why they Need Continual Analysis and exist with a Balanced Direction
Guardrails “A large, freshly-paved parking lot has no boundaries. You can drive in any direction, free to speed to your destination. But once there’s more than a few cars driving, traffic stops. It’s too risky, there are too many uncertainties. A car could come at you from any direction, and so we crawl. Flow is…
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Robots + AI = Rx Replacement?
In an earlier article (Avatars May Take Over Patient Communications – Where to from there?, I discussed the possibility of pharmacists being able to be displaced, especially in the area of drug information delivery to patients. Big Pharma has always wanted to be able to advertise directly to patients because they know the power of…