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Pharmacy in the Home (PIH) – Designing Your Future Direction
This is a project that has finally gained traction with community pharmacy leadership. As a reference exercise, i2P plans to condense its knowledge of PIH projects and deliver this content to readers, spread over a number of articles. The necessity of the project is self evident when you consider age demographics of the Australian population.…
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What’s going on here?
Interesting reporting from within the medical/pharmacy media about the ego-driven (on both sides) reporting of the pharmacists versus doctors. There’s nothing new here, but why the sensational reporting? It’s even come down to the “evidence” – “you show me yours and I’ll show you mine…….we’ll agree to disagree and then retreat to our professions”. The…
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Make The Call To Improve Phone Skills
The world is getting smaller every day. Thanks to advances in technology, we can be connected to points around the globe in seconds through our computer or telephone. We can even be on the other side of the world almost in person in a matter of seconds. Businesses can easily reach people and places that…
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We are Judged Within Seven Seconds of Meeting Somebody
We are head down, tail up, working our way through a pile of prescriptions across the day, striving to use the skills that we are famous and respected for. Some of the people waiting for scripts will be people we already know. Others will be brand new patients, who we are engaging with for the…
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Marketing Focus – 1. CORRECTION 2. CHANNELLED MESSAGING 3. MONEY-BACK IS NO GUARANTEE 4. IF ONLY I KNEW … TO NEVER SAY NO TO NEW 5. THE DEATH OF SHOPPING CENTRES
1. CORRECTION. It is a defining term. The two major corrections in share markets around the world in the first 9 days of February were timely reminders that a haemostatic process is innate and applicable to many aspects of commerce, society, politics, life and ecology. Correction does not equate to, or imply that there is…
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Social Justice Programs – An Opportunity for a Patient Engagement and Health Literacy Expansion
Now that Location Rules have been made more certain through enabling legislation, it provides a level of certainty in respect of investing in services which would provide a community benefit, that in turn, could eventually be funded through government along the already familiar experience of a public/private partnership. i2P has previously expressed the opinion that…
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Dig your well before you’re thirsty
If I had to name the single characteristic shared by all the truly successful people I’ve met over a lifetime, I’d say it is the ability to create and nurture a network of contacts. Although I never met David Rockefeller, he certainly would have fit in this category. When he passed away in March 2017…
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Pro Bono Pharmacy Services Create a Social Dividend
Pharmacists have always embraced a culture where service provision for health problems have been provided free of charge to local communities, while the physical product that resulted as a solution to those health problems attracted a monetary value. In contrast, GP’s charged for their services (consultations) and basically avoided selling products. Given that pharmacists and…
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A New Year Brings Change
A new year often brings new beginnings. I was intrigued to discover how one company used a novel way to motivate employees to think about new ways of doing things. Here is the approach practiced by Chiyoji Misawa, who founded the largest home builder in Japan, Misawa Homes, more than 50 years ago. He “died”…
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Why do we need a sense of urgency?
The founder of a highly successful company was asked what it took to succeed. He answered: “The same thing it took to get started; a sense of urgency about getting things done.” The people who make things happen share the same sense of urgency. Ask any entrepreneur to list the keys to getting their company off…