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Editorial for Monday, 22 September 2014
Welcome to the current edition of i2P (Information to Pharmacists), published on 22 September 2014. The week past has seen the release of the draft Competition Policy in which is contained a recommendation for change in the rules of ownership for pharmacy as well as the location rules. The document points out that if discussed…
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The Marketing Mix – A Starting Point For a Re-Invented Pharmacy With No Ownership or Location Rules
Producers and consumers In the short run, it’s more fun to be a consumer. It sure seems like consumers have power. The customer is always right, of course. The consumer can walk away and shop somewhere else. In the long run, though, the smart producer wins, because the consumer comes to forget how to produce.…
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A 10-Year Clinical Pharmacist Service Plan – Scottish government Style
The referendum in Scotland deciding on whether it remains a part of the United Kingdom or becomes a sovereign nation once more, is expected to be an almost “line-ball” result, which means that half of that nation will be disappointed, whatever the result. The date chosen for the referendum is not just a random date.…
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Don’t Let False Assumptions Cloud Your Thinking
One afternoon, a woman noticed two small boys on the front step of a house. They were in their school uniforms carrying their backpacks and she assumed were going home after school. They were on their tip-toes trying to reach the doorbell with a stick. “Poor little lads, they can’t get in,” she thought. So…
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Hype And High Water
Market bubbles, busts and waves have a common element – hype. When emotions, rather than fundamentals are driving the marketplace it is time to take pause, and stock. Now is that time. Clearing the inventory of current marketing, price, merchandise and promotional strategies is sage advice. Reassurances that high prices are founded on solid foundations,…
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Where Has That Hand Been?
Don’t touch anything! Researchers Track Virus Spread Within Public Buildings Remember when your mother used to tell you, “Don’t touch anything” before you entered your aunt’s house—or just about any building? Well, it turns out she was right, but not because you could break something. Rather, your probability of developing an infection from touching surfaces…
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HPV Vaccine and One Young Australian Woman Becomes Another Victim
Editor’s Note: The following material has been prepared by Judy Wilyman and it appears in i2P because it illustrates vaccine damage to children, and their families, first hand. Damage that is concealed from politicians and health care professionals. These damaged people have formed themselves into a fighting group – as is their right. i2P would…
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ASMI Media Release – Welcome to Tim James Medicines Australia Appointment
ASMI welcomes Tim James to Medicines Australia – 18 September 2014 – The Australian Self Medication Industry (ASMI) today congratulated Tim James on his appointment as the new Chief Executive of Medicines Australia. ASMI Executive Director, Dr Deon Schoombie, welcomed Tim James to his new role saying: “ASMI congratulates Tim on his appointment. He has…
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NPS Media Releases – 1. Asthma Control 2. Fatigue
NEW PHARMACY PRACTICE REVIEW NOW AVAILABLE: ADDRESSING ELEMENTS FOR GOOD ASTHMA CONTROL A new NPS MedicineWise educational activity has been launched specifically for pharmacists to help people achieve better asthma control. Around 50% of people with asthma live with poor control of their condition and consider this to be normal. NPS MedicineWise clinical adviser Dr…
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PSA Media Releases – Immunisation focus at PAC14
Pharmacist-delivered immunisations are potentially an area of great opportunity for the pharmacy profession with the results of Phase 1 of the Queensland trial showing stunning results. Analysis of Phase 1 of the pilot in Queensland shows more than 10,000 people were vaccinated by pharmacists during the trial. Further, 96% of those vaccinated stated that they…